Archive for May 6th, 2008

K/BIS by the Numbers

Tuesday, May 6th, 2008

40,081: Total steps according to my pedometer. That equals 26.72 miles!

10: Total number of events Merlot coordinated and managed while in Chicago.

126: Total number of editors and reporters Merlot’s clients saw in their booths at the show.

13: Number of camera crews that stopped by Merlot’s clients’ booths.

11: The combined average media tour attendance per booth and per media tour (each client had multiple tours).

1,200: And just to reiterate, we did recycle all 1,200 empty plastic water bottles!

Every year, the Merlot team is fortunate enough to attend the Kitchen and Bath Industry Show (K/BIS) to support our clients in the industry. K/BIS is the world’s largest tradeshow for kitchen and bath professionals. This is like Super Bowl, New York Fashion Week and the American Idol finale all rolled into one for us.

Months of planning and pitching comes down to just three days of execution at the show. It’s a pretty incredible thing to be part of.

Well, K/BIS 2008 has come and gone and as the office comes down from its incredible adrenaline high, we thought it would be fun to share our completed K/BIS checklist so you can see what we, as a team, accomplished at this year’s show in Chicago:

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Please note: The opinions and positions expressed within this blog are my own (or of those who contribute) and don't necessarily reflect those of Merlot Marketing, Inc.

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