Embracing the Power of PR in the Digital Age

Published on January 30, 2018

It’s one thing to talk about yourself. It’s another to get people talking about you….

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5 Tips for Planning to Survive a Crisis

Published on July 19, 2017

You’ve all heard the old adage, fail to plan and you plan to fail. The…

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Go Mobile or Go Home

Published on June 20, 2017

We’ve all heard the phrase, “go big or go home.” For business owners, it tends…

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6 Tips for Trade Show Success

Published on December 22, 2016

It’s that time of year again—and no, we’re not talking about the holidays. Trade show…

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Top five reasons to embrace the hottest trend in media relations

Published on October 27, 2016

The latest evolution of PR.0™: the Video News Release Earlier this year, Merlot Marketing unveiled…

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Strategy before spectacle: The unspoken rules of PR

Published on October 20, 2016

Watching a jet team fly in formation during an air show is exhilarating. The speed…

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Audience Engagement: The key to successful social media marketing

Published on July 18, 2016

At least 80% of marketers report that social media efforts have increased traffic to their business’…

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The art of breaking bad news Sacramento Business Journal article

The art of breaking bad news

Published on March 29, 2016

Published March 18, 2016 in the Sacramento Business Journal. In this age of social media…

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3 ways to leverage Houzz for your business

Published on February 29, 2016

Houzz, a leading online platform for the home remodeling and design industry, has exploded in popularity…

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Plan for trade show success Sacramento Business Journal article

Plan for trade show success

Published on February 10, 2016

Published January 29, 2016 in the Sacramento Business Journal Whether you do public relations in-house…

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